The Future of Financial Planning is Here
What is AF?
Alternative Finance is a subscription-based, fully virtual financial planning service where clients pay a flat annual fee rather than a percentage of assets. All advice comes from a CFP® professional who acts as a fiduciary, covering everything from budgeting and debt management to retirement, estate, & tax planning. This model is built for clients who want personalized, conflict-free guidance without commission incentives or overwhelming commitment.
Who is AF?
My name is Alex Fernandez and I am a CERTIFIED FINANCIAL PLANNER®. My journey down this road began with a book on finance and a single thought... "How is this not taught in school?" Fast forward to today and what began as a way to help my friends and family has turned into a mission to share the knowledge I've acquired with as many people as possible. When it comes to personal finances YOU can do this... and I can help.
Why is AF?
Traditional barriers like high costs, misaligned incentives, and asset minimums have made financial planning inaccessible. My mission is to make unbiased, personalized financial planning accessible to EVERYONE, empowering them to live more enriched, financially secure lives through a human-plus-tech approach and flat-fee subscription model.
How to AF?
If you are looking for personal service Alternative Finance offers 1 on 1 planning services ranging from $50 - $250 monthly depending on the level of service you are looking for. Consultations are always FREE so if you are interested in checking it out, send me a message today!